Title

BUS660

Publication Date

2018

Course Name

Managerial Analytics and Decision Making

Abstract

Introduction and analysis of business analytics, or the ways in which enterprises such as businesses, non-profits, and governments can use data to gain insights and make better decisions. Business analytics is applied in operations, marketing, finance, and strategic planning among other functions. The course emphasizes business analytics techniques to the extent that they can be used to provide real insights and improve the speed, reliability, and quality of decisions.

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