Date of Award
Creative Studies, M.S.
International Center for Studies in Creativity
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Throughout the product development process, problems arise that challenge the success and inventiveness of a product. Creativity tools and techniques enable the multi-disciplinary teams that develop these products to react to problems and thereby, develop superior products. However, when each member of a product development team does not have the same foundation of creativity training, it can be difficult to use these tools effectively. The purpose of this project is to assist product development in using creativity tools and techniques both in and outside of creative problem solving group sessions, and to improve the quality and originality of products overall. After a presentation of creativity tools and techniques, participants reacted positively to incorporating these tools into everyday problem solving in product development, and recommended expanding this program to other development teams.
Wiatrowski, Rachel, "Using Creativity Tools to Improve the Product Development Process" (2007). Creative Studies Graduate Student Master's Projects. 106.